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Mikhail Ow

LG OLED evo AI G4: Best HDR Viewing Experience in 2024

Most people who have consumed HDR content share one common grievance. When viewed in a brighter environment, the image often appears too dark. This is somewhat understandable as HDR content was never designed to be viewed in a brightly lit environment. Now, the LG G4 OLED evo AI TV has addressed this long-standing issue. By focusing on average picture brightness rather than peak brightness in small areas, the display produces a more satisfying HDR experience, particularly in brighter environments where HDR content is typically too dim. It managed to do this through a combination of its advanced MLA (Micro Lens Array) panel and the intelligent processing of its α11 AI processor.


Dark scene on LG G4 OLED evo AI TV showing a figure being crowned "The New Dark Lord" with torches around. TV sits on a wooden table, plant in the background.
LG OLED evo AI G4 - Exceptional HDR performance even in brightly lit environment

Picture Quality:

The LG G4 offers arguably the best picture quality money can buy, boasting stunning visuals with high color accuracy. Whether you're enjoying content from Youtube, or content from streaming services, the G4's picture quality is exceptional, thanks in part to its second-generation MLA panel paired with its powerful α11 AI processor, which helps increase the average brightness of the display while maintaining impressive highlight detail. This is particularly beneficial for HDR content, which often suffers from a "too dark" look in bright rooms. Its ability to also reduce 99% of light reflections further enhances its color vibrancy, making HDR content truly shine in any environment. LG OLED Panel is measured to be under 1% as a reflection free display by Intertek with IDMS 11.2.2 sampling-sphere implementation, and the measurement result can be different based on actual conditions.


*The reflectance of the display is defined as the Specular Component Included (SCI) value at 550nm, independently tested by Intertek.


LG G4 OLED evo AI TV screen showing "Personalised Picture Wizard" with AI settings. Hand holding a remote in the foreground, plants in the background.
LG OLED evo AI G4 - AI Picture Wizard will analyse your favourite images to create a picture profile tailored to your preference

AI:

The G4's α11 AI processor 4K does more than just handle brightness; it also analyses images and fine-tunes each frame with precision in real-time to optimise brightness, contrast, and colour accuracy with speed, boosting rich hues while preserving shades without distortion, resulting in a lifelike picture with realistic colours. The TV provides numerous options for fine-tuning the images to individual preferences, but those who find this difficult can rely on the smart AI features to assist them.


For a more personalised touch, use the AI Picture Wizard to select a series of images, and it will analyse your favourite images to create a picture profile tailored to your preferences from 85 million possibilities. Or, if you want AI to make the decision for you, simply enable AI Picture Pro, AI Brightness Settings, and AI Genre Selection. You can also get AI's help to analyse the content's audio through AI Sound Pro. AI Surround Sound up-mixes audio up to 11.1.2ch and remasters the sound so vocals are always crystal clear. To deliver a more immersive audio experience or you can tailor your audio using AI Acoustic Tuning by detecting the layout of your room and where you're sitting to create a dome of sound around you to be perfectly tuned to your room's unique acoustics.


LG G4 evo AI displaying streaming apps, two video thumbnails of Robert Downing Jr, and text about his works.
Instruct it (AI) to look for shows using keywords, genre, or look for it from a specific app

Aside from picture and sound quality, the AI can customise content recommendations to each individual profile based on their viewing history and preferences. With a short press of the microphone button on your Magic Controller, you can launch the AI Concierge, which recommends content and keywords based on your viewing history and preferences. If you want a more specific search, hold down the microphone button and say something like "find shows with Robert Downing Junior," and it will return a list of content related to the actor. You can also instruct it to look for shows using keywords, genre, or look for it from a specific app.


FC25 on LG G4 evo AI TV shows Mabappe performing a bicycle kick near the goal.
Dream machine for Gamers... 120hz, 1ms response time, Nvidia GeForce Now, Nvidia G-Sync & AMD FreeSync Premium

Gaming:

For gamers, the LG G4 is a dream machine. With features like 120Hz refresh rate, Variable Refresh Rate, and a 1ms response time, the G4 ensures smooth, lag-free gameplay even in the most demanding titles. It also boasts x4 HDMI 2.1 ports, a significant advantage over competitors that often only offer x2, which allows you to connect multiple gaming consoles and other devices simultaneously without the hassle of swapping cables. If you do not have a gaming console, you can play AAA games through Nvidia GeForce Now. The G4 also supports Nvidia G-Sync and AMD FreeSync Premium, for smooth and fast gameplay experience.


*VRR ranges from 40Hz to 144Hz, and is a certified specification of HDMI 2.1. 144Hz Mode applies to 55/65/77/83" G4 and is compatible with PC-connected content.


Thin flat-screen LG G4 Evo AI TV from the side, situated in a modern room with wooden floors and a reflection in a glass panel. Cozy and sleek ambiance.
Ultra slim and almost bezeless design

Design:

The LG G4 sports a very slim and almost bezeless design, consistent with LG's design philosophy for its OLED TVs. When wall mounted, the thin profile allows it to blend seamlessly into any home décor and provides more screen real estate.


Split-screen TV image: Xabi Alonso player data on left, FC25 soccer match on right. Inception streaming in small window. Vibrant green pitch.
Multi View feature - Playing FC25 and watching Inception's review on Youtube

Other Features We Love:

If you enjoy multitasking, you'll appreciate the Multi View feature. You can play games on your PS5 while watching a YouTube game review, or you can watch your favourite TV show while checking your email on the large screen. This feature allows you to mix and match from a variety of sources, including Live TV, Browser, Airplay, and Screen Sharing, making it highly versatile and useful. We also found the Home Office feature to be extremely useful, as it allows you to access your PC or Mac remotely. All you need to do is connect a mouse and keyboard to your TV, and you can easily view your work on a large screen.


LG OLED evo AI G4 showing a forest scene with people walking. "Dolby Vision & Dolby Atmos." Lush trees, cloudy sky.
LG OLED evo AI G4's amazing HDR performance in bright room

The LG OLED evo AI G4 sets a new standard for HDR content viewing, delivering an exceptional visual experience through its advanced panel technology and intelligent AI processing. With sophisticated AI features that personalise and enhance the viewing experience, the TV offers unparalleled picture quality and smart functionality. All these huge improvements make it a worthy upgrade from its predecessor, the G3, which is still one of the best displays in the market.

 

Content In Partnership With LG

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