Bowers & Wilkins Pi8 McLaren Edition Review: Earbuds for Car Enthusiasts?

The Bowers & Wilkins Pi8 is the brand’s flagship true wireless earbud, following up on the Pi7 with improved audio hardware, better noise cancellation, and support for high-resolution streaming.

This limited edition model celebrates Bowers & Wilkins’ 10-year partnership with McLaren, blending premium audio with automotive-inspired design. But with a steep price tag, is it just about looks, or does it deliver where it counts?

Design

Design-wise, the Pi8 maintains Bowers & Wilkins’ high-end aesthetic. The earbuds have a clean, elliptical shape with brushed metal accents, giving them a refined and modern look. The McLaren Edition adds a distinct colorway and subtle McLaren branding on the case— a bold statement.

The materials feel premium throughout. The matte texture on both the earbuds and the charging case helps resist fingerprints and smudges while maintaining a soft-touch, almost satin-like finish. The charging case is compact and pocketable, with a smooth, rounded shape that feels well-built. The magnetic lid opens and closes with a reassuring snap, further contributing to the premium user experience and the earbuds are also rated IP54 for water and dust resistance, offering a degree of durability suitable for daily use.

Audio and Sound Quality

Audio performance is where the Pi8 stands out most. It uses custom 12mm carbon core drivers, tuned for clarity and detail. It supports aptX Adaptive and Lossless, offering up to 24-bit hi-res audio when paired with compatible devices.

The active noise cancellation (ANC) is effective without being aggressive, and six built-in microphones help with both noise reduction and voice clarity on calls. Overall, the sound is balanced—tight bass, clear mids, and crisp highs—tuning is also available in-app on the Bowers And Wilkins Music app to adjust it to your preference.

Features

The Pi8 offers a well-rounded set of features that align with its premium positioning. It supports multipoint Bluetooth connectivity, allowing users to stay connected to two devices simultaneously—useful for switching between a phone and laptop without needing to disconnect and reconnect.

Wear detection is built in, so playback automatically pauses when the earbuds are removed and resumes when they’re placed back in. Charging is convenient too, with both USB-C and wireless charging options supported.

Battery Life

Battery life is pretty decent, with up to 6.5 hours of playback on a single charge with ANC enabled, and an additional 20 hours provided by the charging case.

While these features aren’t groundbreaking, they round out a solid user experience that supports the earbuds’ high-end intent.

Price & Conclusion

At SGD $849, the McLaren Edition Pi8 is clearly aimed at a niche market—those who value design collaboration and brand association. The standard Pi8, priced at SGD $649, offers the same sound and features without the McLaren branding.

In short, the Pi8 McLaren Edition delivers high-quality audio in a well-designed package, with a touch of automotive flair. It’s not for everyone, but for those who appreciate the crossover of premium sound and motorsport style, it’s a unique option—albeit a costly one.