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Chinese Retailers Slash Prices on iPhone 15 Models

Updated: Jan 8

Chinese e-commerce platforms, including, Pinduoduo and Taobao, are offering significant discounts on Apple's latest iPhone 15 models.

Apple iPhone 15
Credits: REUTERS

The discounts range from 1,501 yuan ($205.14) below the retail price. Analysts suggest that the iPhone 15 has not been performing as well in China compared to its predecessor, with sales down 4.5% in the first 17 days after its market launch.

Apple occasionally allows partner vendors to offer discounts to boost demand, but the intense competition among Chinese e-commerce platforms has also contributed to the price cuts. With consumers tightening their belts in a slowing economy, discounting has become a key focus for platforms like and Pinduoduo in preparation for the upcoming Singles Day shopping festival. is selling the 512 GB iPhone 15 for 7,498 yuan, which is 1,501 yuan lower than Apple's official price. Pinduoduo is offering the 128 GB version of the iPhone 15 Plus at 6,098 yuan, 900 yuan less than Apple's retail price. Alibaba's Taobao is selling the 512 GB iPhone 15 Pro Max for 10,698 yuan, a significant discount from Apple's price of 11,999 yuan.

Apple, Pinduoduo and Alibaba have not yet commented on the discounts offered by the e-commerce platforms. The price cuts were first reported by the Economic Observer weekly newspaper.

  • Chinese e-commerce platforms are offering substantial discounts on Apple's iPhone 15 models.

  • The iPhone 15 has not been selling as well in China compared to its predecessor.

  • Intense competition among e-commerce platforms and the upcoming Singles Day shopping festival have contributed to the price cuts.


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