BYD Unveils Gods Eye Autonomous Driving System to Eliminate Traffic Accidents
- tech360.tv
- 9 hours ago
- 2 min read
BYD has announced its self-developed advanced driver assistance system called Gods Eye, aiming to achieve zero traffic accidents globally by making self-driving technology safe and affordable for mass-market consumers.
Founder and Chairman Wang Chuanfu announced at a press conference in Shenzhen that the Gods Eye system will be priced at 12,000 yuan, or approximately USD 1,770.
The system allows drivers to go hands off, and the company has pledged to cover all costs from traffic accidents when the technology is activated.
Wang stated that roughly 1.19 million people die and tens of millions are injured in traffic accidents globally every year.
The vehicles will be equipped with lidar, radar, and more than a dozen cameras to monitor road conditions around the clock without blind spots.
Wang did not disclose a timetable for the commercialisation of the system.
Independent analyst Gao Shen stated that the new technologies signal that the company is embarking on technological advancements instead of price cuts to increase its market share.
Gao added that competitors will either have to increase investment in new technologies or slash costs to keep their vehicles affordable.
The announcement comes as Beijing has urged carmakers to refrain from discount wars that erode profitability.
JPMorgan Head of Auto Research for the Asia-Pacific region Nick Lai said manufacturers are either upgrading production techniques to lower prices, or offering models that outperform existing ones at the same price.
The company reported deliveries of 700,050 units in the first quarter of 2026, which is down 30% year on year following a domestic rollback of subsidies and tax incentives.
Rising overseas sales helped offset the domestic slump, with the company exporting 120,083 units in March.
March marked the fifth consecutive month with shipments of more than 100,000 vehicles.
Overseas deliveries in the first quarter accounted for nearly 46% of total sales, which doubled the full-year proportion of 23% in 2025.
A tech war on superfast charging technology has also been escalating between BYD and Contemporary Amperex Technology Ltd, known as CATL.
CATL stated its third-generation Shenxing battery charged from 10% to 98% in six minutes and 27 seconds.
This outpaces the second-generation Blade battery from BYD, which takes nine minutes to reach 90%.
The company has built more than 6,100 flash-charging stations in total, which is the most among Chinese carmakers.
BYD introduced its Gods Eye autonomous driving system priced at USD 1,770 to eliminate traffic accidents.
The carmaker promised to cover all crash costs when the hands-off automated driving technology is active.
First-quarter deliveries for 2026 fell 30% domestically, but rising overseas shipments helped offset the slump.
Source: SCMP
