Australia Plans Stronger Social Media Ban for Youth as Usage Persists
- tech360.tv

- Jun 26
- 3 min read
Australia's prime minister has stated his intention to strengthen the nation's social media prohibition for young people, as a recent study indicates limited effect on teen usage. The measure, now six months old and the first of its kind globally, has seen a significant portion of its target demographic continuing to access platforms. This development follows concerns regarding youth mental and physical health, prompting international observation of Australia's approach.

The government plans to rigorously test the existing legislation, which prevents platforms such as Meta's Instagram and Google's YouTube from providing accounts to individuals under 16 years of age. Prime Minister Anthony Albanese emphasised the goal of ensuring these laws possess maximum robustness to withstand any potential legal challenges. This focus on legislative resilience aims to solidify the ban's framework against corporate or individual opposition.
According to Reuters, the Prime Minister told the Australian Broadcasting Corp. that a key priority involves adequately empowering the eSafety Commission, the country's internet regulator, to fulfil its duties. So, the government's strategy includes giving the commission sufficient authority to enforce the restrictions effectively. Details regarding specific government steps were not provided, and the regulator declined to comment on the matter.
Australia's pioneering effort is under close scrutiny from nations worldwide, many of whom are considering similar measures amid growing worries about adolescent well-being. Britain, for instance, recently announced proposed restrictions that extend beyond social media, encompassing gaming and live-streaming platforms. These global movements reflect a shared concern over the impact of digital engagement on younger generations.
The eSafety Commission, alongside Communications Minister Anika Wells, is preparing legal action against multiple technology platforms. These organisations face a maximum penalty of USD 34 million if found to have systematically failed in upholding the ban. Such enforcement actions demonstrate the government's commitment to making the ban effective, despite early compliance challenges.
But Reddit has initiated a High Court challenge against the prohibition, with preliminary hearings already underway. The company was unavailable for comment on the matter. This legal confrontation highlights the resistance some tech companies present to regulatory mandates concerning age restrictions.
When Australia's ban commenced last Dec., initial reports suggested millions of teen accounts had been deactivated. However, subsequent parental observations and various studies indicate little change in social media use among adolescents. This disparity between reported closures and persistent usage raises questions about the ban's practical implementation and effect.
A paper published this week in the British Medical Journal revealed that 85 per cent of Australians aged 12 to 15 continued to use social media three months after the ban's introduction. This figure stemmed from a study involving 408 adolescents across the country. The findings suggest a widespread circumvention of the new rules among the targeted age group.
And the paper specified that two-thirds of these underage users maintained their online access by falsely declaring themselves over 16, or by submitting a selfie that the platform accepted as proof of being over 16 years of age. The report concluded that despite the ban's aim to delay social media access and reduce online harms, there was minimal immediate evidence of substantive reductions in reported adolescent use. This indicates a significant gap between legislative intent and real-world outcomes.
Australia's prime minister seeks to reinforce the nation's social media ban for under-16s.
A recent study showed 85 per cent of 12-to-15-year-olds continued using social media after the ban's implementation.
Teens often bypass the ban by falsely declaring their age or submitting altered selfies.
The eSafety Commission is preparing legal action against platforms, which could face fines up to USD 34 million.
Other countries, including Britain, are monitoring Australia's ban and considering similar or stricter measures.
Source: Reuters


