7 in 10 Singaporeans Trust Content Created by Generative AI

Generative artificial intelligence (AI) is taking the world by storm and Singapore hasn't been spared.

Credit: Reuters

According to a study from the Capgemini Research Institute, 70% of Singaporean consumers say they trust content created by emerging tech. The content spans different fields and aspects of life, from financial planning to medical diagnosis to relationship advice.

Up to 66% of Singaporeans, for instance, say they could benefit from receiving medical diagnoses and advice from generative AI.

Meanwhile, 70% of global consumers now say they now use generative AI tools to find recommendations for new products and services. In line with that, 65% of Singaporeans are open to making purchases based on these recommendations.

The study, however, warns that the awareness around the ethical concerns and misuse of generative AI is low. 49% of global consumers say they are unconcerned by the prospect of the tech being used to create fake news stories, and only 34% say they are concerned about phishing attacks. Additionally, only 33% say they are worried about copyright issues and even fewer at 27% are worried about the use of algorithms to copy existing designs or formulas.

Credit: Reuters

"The awareness of generative AI amongst consumers globally is remarkable, and the rate of adoption has been massive, yet the understanding of how this technology works and the associated risks is still very low," said Niraj Parihar, CEO of the Insights & Data Global Business Line of Capgemini.

"Whilst regulation is critical, business and technology partners also have an important role to play in providing education and enforcing the safeguards that address concerns around the ethics and misuse of generative AI."

The study further claims that more than half of global consumers are aware of the latest trends in generative AI and have explored its many uses. Adoption has also been consistent across age groups and geographies, with over half of all generations, including Baby Boomers, saying they have used the tech.

Capgemini Research Institute surveyed no less than 10,000 consumers over the age of 18 in 13 countries across different regions. These countries include Australia, Canada, France, Germany, Italy, Japan, Netherlands, Norway, Singapore, Spain, Sweden, the United Kingdom and the U.S.

Capgemini is a Paris, France-based tech services and consulting company. Its dedicated AI Futures Lab develops tailored AI solutions for business clients, ensuring the tech is used in a trusted, secure and ethical fashion.

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• According to a study from the Capgemini Research Institute, 70% of Singaporean consumers say they trust content created by emerging tech.

• The content spans different fields and aspects of life, from financial planning to medical diagnosis to relationship advice.

• Meanwhile, 65% of Singaporeans are open to purchasing products and services recommended by a generative AI.

• The study, however, warns that the awareness around the ethical concerns and misuse of generative AI is low.