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Musk Announces XAI's Rollout of Chatbot "Grok" for Premium Subscribers

Updated: Jan 5

[Edited] Elon Musk, the CEO of SpaceX and Tesla, and owner of X (formerly known as Twitter), has revealed that his artificial intelligence (AI) startup, xAI, is rolling out its chatbot Grok for Premium+ subscribers of the social media platform X.

Elon Musk

Musk made the announcement in a post on X, although he did not provide any further details about the launch. Last month, he had mentioned that once Grok completed its early beta testing phase, it would be made available to subscribers.

This move comes as more advertisers are distancing themselves from the microblogging platform. Musk has emphasized the need to reduce the company's reliance on advertising and has shifted his focus towards subscriptions, aiming to make them more appealing to users. He even has plans to transform X into a "super app," offering a wide range of services to subscribers, including messaging, social networking, and peer-to-peer payments.

Musk launched xAI in July as a response to the AI efforts of Big Tech companies, which he has criticized for excessive censorship and inadequate safety measures. With tech giants like Microsoft and Google racing to launch AI-powered products following the success of OpenAI's chatbot ChatGPT, Musk's xAI aims to make its mark in the AI landscape.

It is worth noting that Musk co-founded OpenAI in 2015 but stepped down from the company's board in 2018. Now, with xAI, he is determined to challenge the dominance of established tech companies and offer an alternative AI solution.

As the rollout of Grok begins for X Premium+ subscribers, it will be interesting to see how users respond to this new chatbot. With Musk's reputation for innovation and disruption, there is anticipation surrounding the capabilities and features that Grok will bring to the X platform.

  • Elon Musk's AI startup xAI is rolling out the chatbot Grok for X Premium+ subscribers.

  • Musk aims to reduce reliance on advertising and make subscriptions more attractive.

  • xAI's launch of Grok challenges established tech companies in the AI landscape.


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