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Apple Reportedly Launching iMac With M3 Chip As Early As Second Half of 2023

Kyle Chua

A new iMac could hit the market later this year, if a new report is to be believed.

Credit: Apple

According to Bloomberg's Mark Gurman, Apple is gearing up to launch an M3-equipped iMac as early as the second half of this year. The refreshed all-in-one machine is said to be at "an advanced stage of development", with the Cupertino tech giant already running "production tests". Mass production, however, likely won't start for at least another three months.


The M3 chip, which is said to leverage TSMC's 3nm process, is expected to give the new iMac a significant boost in performance and power efficiency. Apart from the new silicon, some of the iMac's internal components are supposedly being "relocated and redesigned". The production process for mounting the iMac's stand to the display is also "different". As to how these changes affect the product as a whole isn't clear yet.


What the new iMac does retain is the 24-inch display of the previous model. It's also expected to sport the same colourways, including blue, silver, pink and orange. That previous model, which was released in 2021, was the first to be powered by Apple's own silicon. The company hasn't released a new iMac since, which sort of makes this yet-to-be-announced model long overdue.

Credit: Apple

Alongside the iMac this year, Apple also plans to launch a new 15-inch MacBook Air, an upgraded 13-inch MacBook Air and an M2 Ultra-equipped Mac Pro. These new Macs could all arrive between late spring to sometime in the summer. It's not clear yet though if the new MacBook Air models are shipping with the M3 chip, the same as the new iMac. Gurman does speculate that the 13-inch model is more likely to ship with the third-generation chip since Apple already released an M2-equipped model last year.


Apple could be looking at a packed release schedule in 2023. The company is also expected to unveil its long-rumoured mixed-reality headset at its annual Worldwide Developer Conference (WWDC) in June. The device could ship later this year and could cost up to US$3,000.

 
  • Apple is gearing up to launch an M3-equipped iMac as early as the second half of this year.

  • The M3 chip, which leverages TSMC's 3nm process, is expected to give the new iMac a significant boost in performance and power efficiency.

  • Apart from the new silicon, some of the iMac's internal components are supposedly being "relocated and redesigned"

  • Alongside the iMac this year, Apple also plans to launch a new 15-inch MacBook Air, an upgraded 13-inch MacBook Air and an M2 Ultra-equipped Mac Pro.

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